A suite of Direct Mail pieces in two sizes per model, one die-cut and roll-folded, the other as a fold-out 'poster'. The pieces included an insert that was regularly updated and a custom made outer.
All images needed retouching for both for colour and lighting as well as their features - ES models changed to EX models for example - tinted windows or different alloy wheels added. The roll-fold, 3-month DM was die cut.